Thursday, November 12, 2009

BudTrap



While not as sophisticated as our previous packaging, these new swing tags represent our most successful execution yet. Most importantly, it provides a marketing platform for the product (which has proven difficult to merchandise), rationalizes packaging cost dramatically and improves packing speed. It also reduces freight cost. The asymmetry and proportional balance highlight the product, while still providing sufficient real estate to deliver the branding message, directions for use, etc. The top surface has been left blank of key information, so it serves as a branding canvas (we are printing a number of designs) to complement the product and mix up the packaging (to provide a more customized presentation to our customers).
Please visit BudTrap's website for more information!

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